Wallenstein v. Mondelez International, Inc.
- Vince Chhabria
- 3:22-cv-06033
- U.S. District Court · Northern District of California
- 3
In Wallenstein v. Mondelez International, Inc., Judge Chhabria certified a class of California Wheat Thins purchasers pursuing claims over the “100% Whole Grain” representation.
The certified class consists of all California purchasers of Wheat Thins from October 13, 2018, to the present. The ruling also affects Wallenstein and the defendants because the two claims may proceed on behalf of the certified class.
What happened
In Wallenstein v. Mondelez International, Inc., the plaintiff sought to represent California purchasers of Wheat Thins who bought the product from October 13, 2018, to the present. The claims allege violations of California’s Consumers Legal Remedies Act and breach of express warranty based on the “100% Whole Grain” representation.
The defendants argued that Wallenstein was not typical of the class, could not adequately represent it, and could not show that common issues predominated because consumers had different reasons for buying Wheat Thins. They also challenged the proposed damages model and raised concerns about identifying class members.
Judge Vince Chhabria granted the motion for class certification. The court certified the proposed class and concluded that both claims met the requirements for a damages class, that the representation could support class-wide reliance, and that the proposed price-premium damages model was sufficient at this stage.
The detailed version
- Wallenstein v. Mondelez International, Inc. · No. 3:22-cv-06033
- Vince Chhabria
- Sept. 25, 2024
Background
David Wallenstein moved to certify a class of all California purchasers of Wheat Thins from October 13, 2018, to the present. The case asserts two claims: violation of California’s Consumers Legal Remedies Act and breach of express warranty. The motion concerned certification of a damages class.
Typicality and adequacy
The defendants argued that Wallenstein had unique defenses because he knew that cornstarch was a refined grain. The court found that the cited deposition testimony did not establish that Wallenstein read the ingredients label before purchasing Wheat Thins or knew before his purchases that the product contained cornstarch. The court also held that, given the “100% Whole Grain” representation, Wallenstein was not required to read the ingredients label to verify the statement. It concluded that his claims were typical of the proposed class and that he was an adequate class representative.
Common issues and reliance
The defendants argued that individual consumers had different purchasing motivations, making reliance on the representation an individual issue. The court explained that under California law, when a representation is material—meaning a reasonable consumer would consider it important in deciding whether to buy a product—an inference of reliance arises for the class. The court found that Wallenstein presented convincing evidence that a majority of consumers would consider the “100% Whole Grain” representation a reason to purchase Wheat Thins and that the representation affected the price consumers were willing to pay. The defendants did not present meaningful evidence against class-wide reliance.
Damages model and ascertainability
The defendants also argued that there was no damages model suitable for class-wide relief. The court found that Wallenstein’s expert reports described a price-premium model using conjoint analysis and that the model was sufficient at the class-certification stage. The court rejected the defendants’ ascertainability concern because, according to the opinion, the Ninth Circuit does not impose that requirement.
Disposition
The court granted Wallenstein’s motion for class certification and certified the class of all California purchasers of Wheat Thins from October 13, 2018, to the present. It held that both the Consumers Legal Remedies Act claim and the breach-of-express-warranty claim satisfied the requirements for a damages class.
Read the full 3-page opinion on CourtListener, the free public archive maintained by the Free Law Project.